Q: While designing a living area which essential factors should be taken care?
Susan: When designing a living area the essential factors I always consider relate to the natural elements. My number one priority is where is the light coming from?
I am a total nature lover so I am always trying to create a layout that revolves around the view of the ever-changing outside world. I like to allow the light in and plan the arrangement around that. Another integral priority is the function. How will the space be used? Is it a place for a quiet retreat? Is it one to gather and entertain or is it a combination? In this case a casual and considered flexible environment is important.
I love a place that encourages good flow. So I like to consider where the primary and secondary entrances are. Once the general layout and function is determined in comes the layers, the fun, and the style.
KNOF design of London, United Kingdom
Awarded Best Of Houzz 2017
Over 40 Million Monthly Unique Users Nominated Best Home Improvement and Design Professionals in the UK and Around the World
LONDON, United Kingdom January 17, 2017 – KNOF design of London
has won “Best Of Design” on Houzz®, the leading platform for home renovation and design. The “The award winning global interior design firm servicing residential and recreational luxury property and
products” was chosen by the more than 40 million monthly unique users
that comprise the Houzz community from among more than one million active home building, home improvement and design industry professionals.
SEEING THE LIGHT | Architecture as a means of healing.
Every time I am in New York I like to come here for a moment of reflection. The World Trade Center Hub Oculus designed by Santiago Calatrava is a dynamic physical structure as a symbol of strength, healing, and growth from a place of pain. Santiago Calatrava has long been one of my favourite architects, better known for building bridges than buildings it is clear to see that he is a natural connector. In life we have a choice we can keep a wound alive or we can choose to grow from it, to build with new meaning, presence, and spirit.
To me, this is such a dynamic and significant structure. Rather than allowing the site to remain empty as a representation of fear, terror, and pain, Calatrava has created a unique futuristic building symbolising hope, growth, and restored faith. It also connects. It is a main transportation hub connecting New York and New Jersey while also intentionally providing a spiritual connection to the heavens with a strategically aligned oculus.
To learn more...
In: DESIGN magazine has taken a behind the scenes look at "A Week in the Life of Susan Knof'. Come have a read and see how our Creative Director gets inspired.
The Interior Design Yearbook is specifically aimed at architects, interior designers, specifiers, contractors and key designers in the sector. The Interior Design Yearbook provides inspiring and original information on the trends of today and future innovations. It is a first class directory complimented by market predictions and expert analysis.
This year Creative Director, Susan Knof, contributed to the Yearbook discussing International Design.
Contributing designers have previously included Giorgio Armani, Tara Bernerd and Anouska Hempel, whose experience and insight into the interior design industry have proved invaluable to designers and suppliers alike.
Susan Knof summed up the project by saying ‘Above all, this penthouse scheme fulfils the client’s brief, providing a home with clever planning and an astute awareness of detail. But, more than that, the quality of the finishes, the balanced palette, the customised furnishings and an overriding commitment to considered designfuse together and culminate in a sophisticated and harmonious contemporary luxury penthouse.’ To read more about this project, see full details on the ARCHELLO website.
Happiness is when your two favourite worlds collide; Fashion + Interiors. Check out the LFW 16 link where Creative Director, Susan Knof lends some inspiring advice for your SS16 Interiors!
Layer upon layer of texture
One of the keys to pulling off a neutral design is using different textures. Think of a soft fluffy rug, paired with whitewashed wooden floors and a glossy table. You can take more risks when you’re narrowing down your colour scheme and allow the textures to create a strong visual impact. Textures are also great to avoid a neutral room from becoming too sterile. Using natural finishes such as wood and brick – either painted or left au naturel – can add warmth along with an industrial element. Interior designer Susan Knof of Knof Design shares “Neutrals for SS16 is all about the details and layers! Create an interesting composition with material variety; wool crepes, silk satin mix, floral lace, and delicate patterning. I would also include some subtle metallic embellishments, beaded detailing, exposed stitching, stud work patterning and free flowing tassels. To add interest I love getting inspired by the delicacy and details of the fashion world, Chloé is one of my all-time favourite fashion brands to look to.”